About Me.
Web & Digital Experience Leader
I’m a Director-level Web & Digital Experience Leader with 14+ years of experience turning enterprise web platforms into high-performing growth engines. I’ve led initiatives that drive conversion, SEO performance, and engagement across complex, multi-site ecosystems.
What sets me apart is my end-to-end execution — from graphic design and brand direction to UI/UX, development, and e-commerce optimization. I combine creative vision with data-driven experimentation, A/B testing, and cross-functional collaboration to deliver measurable business impact.
Personal Information
- Name Andrew Watson
- Age 38 Years
- Location Charlotte, NC
- Email hello@iamanjru.com
- Phone (+1) 704 900 9754
- Freelance Accepting New Clients
SERVICES
End-to-end web, design, and growth solutions built to drive measurable results.
Performance-Driven Development
UI/UX &
Conversion Design
Design isn’t just how it looks, it’s how it performs. I create user experiences that guide behavior, reduce friction, and increase conversion across e-commerce and lead-generation funnels.
E-Commerce & Growth Optimization
Optimize every touchpoint for revenue. Through A/B testing, analytics, and continuous iteration, I improve conversion rates, average order value, and overall digital performance.
End-to-End
Digital Execution
CLIENTS
TESTIMONIALS
Jru consistently goes above and beyond, delivering standout website designs that exceed expectations. His work reflects both creativity and precision—I’d confidently give him 4.5 stars if a rating system were in place.
I’ve had the opportunity to work with Andrew for several years, and his expertise and professionalism truly stand out. He consistently delivers exceptional work, communicates clearly, and approaches every project with a level of precision and care that’s hard to find.
With over 7 years of experience, iAm Media (Andrew) has played a key role in helping my company grow in e-commerce through strong user experience and modern web development best practices.
